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ScotiaBank Launches Video Podcasts

by Mark Evans on November 5th, 2007

ScotiaBank, which has made its mark with the Money Clip podcast series, is moving into the online video market.

The bank’s first video podcast focuses on the importance of asset allocation and geographical representation. It features Fred Ketchen, ScotiaMcLeod Trading’s director of equity, and Bev Moir, a senior investment executive with ScotiaMcLeod Trading.

Scotiabank is also launching an interactive investor Web site that includes an interactive tool that helps investors calculate asset mix and foreign investments.

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