Where’s the CNMA Blog?
Did you know the Canadian New Media Awards were taking place? I would suggest its profile is nowhere near what it should be given what’s happening within New Media (by the way, the sooner “new media” disappears, the better). Now, you figure that an organization focused on new media would be really blog-friendly given bloggers are as New Media as they come these days. But the CNMA doesn’t have a blog so there’s really no way it can participate in the conversation.
You figure with so much talent bouncing around, the CNMA could get a great-looking blog featuring excellent content up and going in no time at all. In fact, if they want some help, they should drop me a line (markevansATb5media.com), and I’d be more than happy to help. By the way, it would also help to have a press page with an actual press contact (I couldn’t find one), and they should really issue more than two press releases over the first five months of the year, especially if you’re trying to promote your annual awards. This is constructive criticism because Canada’s new media has huge potential, and would benefit from someone willing and able to deliver the message.
Update: The CMNA does, in fact, have a blog but it’s buried deep inside the Web site. And it’s not a real blog because the posts are, at best, sporadic and only focused on the awards as opposed to what’s happening within the Canadian New Media landscape.
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POSTED IN: Events/Conferences
5 opinions for Where’s the CNMA Blog?
Joe Clark
May 24, 2007 at 1:16 pm
The less attention the Canadian New Mediocrity Awards receive, the better.
http://blog.fawny.org/2007/05/02/cnma2007/
They give awards to 1997-era sites, with no quality control whatsoever. Of course they’ll refuse to make use of 2007-era concepts like blogs.
Adam Froman
May 24, 2007 at 9:27 pm
Hi Mark:
Thanks for your comment. There is in fact a link to the blog from the home page, and I am planning on increasing the profile of it once the awards are over as well as introducing an industry discussion blog that I will probably moderate. We will also be doing a lot around the gala by interviewing the attendees, finalists and winnners - so we will have a lot of content after the awards.
I hope that you will be attending the CNMA this Monday May 28th - http://www.cnma.ca/nerds. And I really appreciate your Mesh team’s generousity of giving the winner of the social media category that Edelman is sponsoring a full pass to MESH and an invite to your VIP dinner.
Thanks for the feedback and the offer to get involved.
Adam
Anonymous
May 25, 2007 at 8:25 am
You guys need to get a life!
Arbonne Babe
May 25, 2007 at 8:33 am
The link to the CNMA blog is on the home page, which isn’t exactly buried deep,…and besides this is getting a tad tedious, you guys sound like a bunch of old ladies who just like to stir shit!
Megan Cole
May 25, 2007 at 2:23 pm
Hey Mark - I post on the CNMA blog.
I agree with some of what you have to say, as well as with your points on some of the shortcomings of the organization that produces the CNMA. The challenge with a production such as this one is that the team pulling the main event together (seamlessly, I may add) is pretty much working under a budget of zero. It’s a non-profit - nobody really stands to make too much from it - it’s purely driven from a passion and interest in celebrating some of the successes in digital media this country has to offer. They understand the need and importance to incorporate what “new media” has shifted to today in the ways of user generated content, and so they have begun the plight of adhering to the obvious, and initiated a blog, started a flickr account, and jumped in with Facebook and YouTube. The idea was to use the blog as another means for promoting the event and a way to merely BEGIN the online community for the event… the strategy for the days surrounding the award show is to videoblog and blog about the people involved, the companies and finalists present, to showcase, highlight, support and celebrate what’s happening. The hope is the blog will then start to take shape.
(Sidebar: It seems that Joe Clark loves to loathe things - he’s been upset and down on these awards since the inception - I would imagine he is tickled pink with your post!)
How about we turn it around and start to write the positive about what people and companies are doing in this country, and encouraging the people who are producing the event to place more onus on the online community and web presence? How about somebody step up to the plate in a sponsorship role and help re-design the new website of which they are so desparately in need?
Have a peek at the blog and the content over the course of the event next week. The CNMA Producers do get it. They just need some help, as you suggested, and more positive input and support.
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